According to the report, analysts IDC, the results of I
quarter 2013 sales of tablets reached 49.2 million units, exceeding the figures
of last year. The rise in demand was driven by the increasing popularity of
compact models and, in the case of the positive role played by Apple and the
late debut of the latest generation iPad, which has helped the company avoid
the seasonal drop in demand in the first quarter of the normal scale.
According to experts, in the reporting quarter, Apple
released 19.5 million tablets, which is higher than expected by experts IDC
amount of 18.7 million units. Although the Californian giant and increased the
volume of sales we tablets by 65.3% in annual terms, its market share fell from
58.1% to 39.6%.
Strengthened its market position of Samsung, which for the
year increased sales tablets from 2.3 million to 8.8 million units. The market
share of Korean vendor has increased from 11.3% to 17.9%, were the most popular
compact models of tablets.
Asus managed to take third place in the ranking of the
leaders of the popularity of tablet Nexus 7, produced on behalf of Google.
Their sales for the year increased by 350%. Market share Asus has grown from
3.1% to 5.5%. Amazon, despite the increase in sales to 157.1% in annual terms,
its market share has increased only from 3.6% to 3.7%.
Microsoft has sold in the reporting period about 900,000
tablets Surface, which allowed her to close the five leaders of the tablet
market with a share of 1.8%. Issued by all producers of tablets running Windows
broke in the first quarter distribution of not more than 1.8 million units.
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