For years and years, Apple has tried to convince us of how
much better a Mac compared to a PC
Windows, giving rise to one of the most memorable advertising campaigns,
" Get a Mac "Justin Long
started with all that said," Hello, I ' m a Mac "and John Hodgman
answer him" And I'm a PC "all ended with the PC humiliated and
ridiculed by his companion, coolest and less" professional ".
The timing of the fight Mac Vs PC seem to be expired: PC and
Mac have made peace. In the post-Steve
Jobs, Apple wants to win back customers "pro", the ones that
Steve Jobs was ready to leave, according to the latest statements by Ken Segall,
the mastermind behind the Think Different campaign. And to do that, will focus
on Windows in virtualized version of
Mac
According to reports from 9to5Mac, in the near future we
will see in section business / professional of the Apple Retail Store, 27-inch
iMac with the virtualized Windows 8
with Parallels Desktop 8 . Unlike Boot Camp Assistant to partition the drive
and install Windows on Mac, Parallels, as well as other alternatives of
competition, allows you to use OS X and Windows side by side, thereby
increasing productivity. The employees of the store will try to demonstrate the
goodness of the experience of using Windows on machines Macintosh, winking at
those users still bound to Windows for professional reasons only and Windows-only software.
Apple is trying to win
back users "pro"? seems so - with the redesigned Mac Pro
coming and the new MacBook Pro and iMac
ever more efficient-but perhaps the right question is: will manage to win them back?
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