Saturday, February 23, 2013

Microsoft is losing billions of dollars, postponing release of Office 2013 for iPad

Microsoft loses profits from sales of the new software package Office 2013, as it has not yet released a version of its mobile Apple. According to analysts, it has so far cost the Redmond of several billion dollars.

Analysts at investment bank Morgan Stanley said that if the Office 2013 by "Apple" operating system cost about $ 60, about a third of all iPad owners have always bought it. This would bring Microsoft solid 2.5 billion dollars in revenue. According to experts, the management of the software giant is likely to think about it and calculated the potential losses, but the desire to save the Office as part of the exclusive personal computer (this does not include tablets) prevailed. Office has always been an integral part of the PC, and Microsoft is more than happy.

Windows 8 - this is another attempt to protect personal computers from the onslaught of tablets, which recently only increased. This is manifested in the interface system oriented device with a touch screen - the same way, different shell Office 2013. Plus, this approach - it's part of a strategy to capture the corporate segment and the expulsion of a tablet running iOS and Android.

Advancing on all fronts, Microsoft first announced Windows RT, similar to Windows 8 for tablets on ARM-processors, and then introduced the X86 Tablet PC-compatible proprietary Surface. A little later released a more powerful Surface Pro, and both of them are now on sale, complete with state of the art electronics, detachable keyboard, and of course, Windows 8. Now they can be delivered and Office 2013, equipped with additional features and significantly improved the old functions.

Microsoft offers a similar set of significant benefit in the corporate and user segments of the computer market. Profits it receives, and does not seem particularly upset by the missing couple billion, which was a consequence of the absence of the version of Office 2013 for iPad.

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